Bulgari sale to LVMH sends message: Scale key to long-term survival
Bulgari necklace By Elizabeth Zelesny and Mickey Alam Khan Keep aside LVMH’s voracious appetite for lustrous brands. Ignore its lust for luxury houses not ready to tie the knot. The name of the luxury...
View ArticleTiffany marries product with emotion in curated online experience
Jeweler Tiffany & Co. is using social media to share its recently-launched site about love with the intention of luring in-love couples to store locations or to the brand’s Web site to buy an...
View ArticleBurberry steals a march on copycats with commerce-enabled men’s runway show
Burberry pre-Spring 2012 collection British apparel and accessories designer Burberry is offering online male consumers a chance to buy straight from the runway following a live streaming of the...
View ArticleRolls-Royce bolsters Russian presence with new St. Petersburg showroom
Ghost vehicle Rolls-Royce Motor Cars is showing faith in the strength of the Russian market by opening a showroom in St. Petersburg, expecting more business from one of the most historic cities in that...
View ArticleMercedes-Benz highlights speed with boat collaboration
2016 Mercedes-AMG GT S German automaker Mercedes-Benz is the inspiration behind a new high-performance racing boat that made its debut at the Miami International Boat Show. Mercedes-Benz worked with...
View ArticleHarrods goes “Cover to Cover” to attract male consumers
Harrods Man cover, Dior British department store Harrods will spend October celebrating menswear on a number of different platforms. Harrods Man “Cover to Cover” will highlight 12 looks by as many...
View ArticleBulgari sale to LVMH sends message: Scale key to long-term survival
Bulgari necklace By Elizabeth Zelesny and Mickey Alam Khan Keep aside LVMH’s voracious appetite for lustrous brands. Ignore its lust for luxury houses not ready to tie the knot. The name of the luxury...
View ArticleTiffany marries product with emotion in curated online experience
Jeweler Tiffany & Co. is using social media to share its recently-launched site about love with the intention of luring in-love couples to store locations or to the brand’s Web site to buy an...
View ArticleBurberry steals a march on copycats with commerce-enabled men’s runway show
Burberry pre-Spring 2012 collection British apparel and accessories designer Burberry is offering online male consumers a chance to buy straight from the runway following a live streaming of the...
View ArticleRolls-Royce bolsters Russian presence with new St. Petersburg showroom
Ghost vehicle Rolls-Royce Motor Cars is showing faith in the strength of the Russian market by opening a showroom in St. Petersburg, expecting more business from one of the most historic cities in that...
View ArticleMercedes-Benz highlights speed with boat collaboration
2016 Mercedes-AMG GT S German automaker Mercedes-Benz is the inspiration behind a new high-performance racing boat that made its debut at the Miami International Boat Show. Mercedes-Benz worked with...
View ArticleHarrods goes “Cover to Cover” to attract male consumers
Harrods Man cover, Dior British department store Harrods will spend October celebrating menswear on a number of different platforms. Harrods Man “Cover to Cover” will highlight 12 looks by as many...
View ArticleGucci sets the clock with Idris Elba for new timepiece collection
Italian fashion house Gucci is contemplating the concept of time with British actor and producer Idris Elba as the face of its newest 25H timepiece collection.
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